YouTube for Booster Clubs

YouTube makes sharing video easy. Creating a YouTube account for your club, you can help showcase the work of participants, benefactors, and volunteers. Filming, editing, and posting videos takes time and energy but there’s a lot of low-hanging fruit -- simple videos that booster clubs can make. What’s great about YouTube is what’s great about online video in general. Ditto for what’s not  so great. PROs Easy to digest. Videos grab attention in a way that an 800 word blog post with … [Read more...]

Social Media Strategy for Booster Clubs

With booster club board members in mind, we recently began reviewing the strengths and weaknesses of social media platforms. As we researched tips and tricks for Facebook, Twitter, YouTube, LinkedIn, and others, we realize that there is some social media strategy that applies to all of them. Our response is this post on audience, account maintenance, administrators, and the age-old question of what to post. However, before we jump into the great things you can do with social media in booster … [Read more...]

Should Your Booster Club use Facebook, Twitter, YouTube, LinkedIn, Instagram, Pinterest, etc?

So you want to use Social Media for your booster club... You connect through social media networks in your personal life, so why not use those tools for your booster club? Creating an account on Facebook, Twitter, LinkedIn, or any other social media feed is very easy.  Yet maintaining those feeds efficiently for a small nonprofit presents a number of challenges.  On the surface, it seems like the hardest part is choosing which platform (Facebook, YouTube, Pinterest) is most suitable for the … [Read more...]