Archives for July 2013

Mission to Metrics 2: Cooperation, Theater, and Auditing

A closer look at metrics, for a theater booster club that values cooperation. (The introduction to this series is called “Why Booster Clubs Need Metrics”.) Most booster clubs have non-financial goals such as creating cooperation or community involvement. Since non-financial goals require an accounting alien to the standard budget report, relevant metrics may not be intuitive. In this post, I take the mission statement of a theater club and show how to translate it into core objectives like … [Read more...]

Why Booster Clubs Need Metrics

Compensating for budget cuts, but struggling to fundraise? Check your metrics. (This is the introduction to a series on metrics. Subsequent posts will be listed at the bottom of this page.) Schools are struggling. They've cut programs. They've cut staff. And what do schools cut first? Every booster club officer I talk to tells me that schools are cutting extracurricular programs. Less coaches. Less band instructors. Even activities like student government are being removed by schools who've … [Read more...]

Live Audio Broadcasting

Smith, number 10, fakes. Breaks. He’s closing in on the end zone. Touchdown! Broadcasting high school sports games is a great idea. I've been in touch with booster clubs that are planning live audio broadcasts of their football games this fall. It’s fun to set up and do the actual commenting. Then family members can listen to the game anywhere, whether from a university on the other side of the country or a military outpost on the other side of the world. Other booster clubs might find audio … [Read more...]

4.5 Types of Booster Clubs

When it comes to booster clubs, size matters. I don’t mean the amount of people it serves, or volunteers it has, but rather the size and type of “turf” that it covers. Is the booster club responsible for an entire district? An entire school? The answer tells me right away many of its strengths and challenges. That's because booster clubs usually find themselves covering one of the following 4.5 scopes of turf. (Yes, there is one that’s only half different than the other 4.)  And there are a few … [Read more...]

6 Tips for Recruiting Booster Volunteers

In late spring and summer, recruitment dominates booster club agendas. Extracurriculars rely on booster club support, which in turn rely on a rich pool of volunteers. Both general and board member volunteer recruitment is a challenge, leaving booster clubs vulnerable. Booster club meetings I’ve attended at election time often include brainstorms about which person to ask to do what job. Frantic texts get sent to potential volunteers in the middle of meetings, and candidate lists are compiled … [Read more...]

Mileage Deduction Bill Moves Through Congress at Snail’s Pace

Good news for booster club volunteers who drive:  Congress will consider a bill to increase mileage deduction for all volunteers who help a recognized 501(c)(3). A modest deduction is already available for mileage accrued in volunteer related activities, such as driving to events or transporting students as part of a carpool. If the increase passes, it will level the playing field for non-profits. The current system for deductions privileges business over non-profits. According to the IRS, … [Read more...]

How to Start a Booster Club

This is my step-by-step guide to starting a booster club. It’s intended to be a checklist, not an exhaustive manual. You can click links for more detailed advice on how to accomplish each step. I also put them in what I believe to be the correct order of tasks for starting a booster club. For example, you don’t want to register with the IRS with one mission statement, and then realize that the school doesn’t approve of its governance structure, or waste time trying to get a business bank account … [Read more...]

5 Tips for Booster Club Continuity, From My Mom

Booster clubs host the same events year after year: awards ceremonies, car washes, and even crab feeds—if you’re in California. These booster club events are not unlike family holidays. My mother hosts Easter. While each Easter is a lot like the last, some things change: how many people come, how much food is required, and what side dishes need to be assigned. My mother has mastered this change by maintaining records. She can tell you, for each of the last 35 years, how many people attended, … [Read more...]

93 Fundraising Ideas for Booster Clubs

I put this list together to help get you started brainstorming the next perfect fundraiser for your booster club. Where indicated, the examples link to templates and checklists from actual booster clubs. These useful links can help you plan your own fundraisers. Most fundraisers listed here have actually been done, either by clubs I've interviewed, Boosterland contributors, or booster clubs in the news. Stay tuned for smaller thematic posts or “top tens” like sports fundraisers, and food … [Read more...]

3 Ways to Get 501(c)(3) Status and Become a Nonprofit Booster Club

Thinking about starting a booster club? Not sure how to certify it as a nonprofit organization? As you may know, becoming a nonprofit makes your club tax-free* and allows donors to make tax-deductible donations. But if you’re starting a new club or resurrecting an old one, it can be a daunting task. Don’t worry! Others have come before you, and done what you’re about to do. There are at least three ways to become a nonprofit, or more specifically, an IRS-designated 501(c)(3). I’m not a lawyer, … [Read more...]